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Coventry bringing a sprinkle of festive cheer back to the city


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Coventry’s annual Christmas Lights Switch On is back with a night celebrating local talent to accompany the big switch-on taking place on Wednesday, 17 November.


The family-friendly event in the city centre, organised by Coventry City Council and hosted and presented by BBC CWR, will be based on a ‘Coventry Stars’ theme. The event will showcase some fantastic local musical talent and will be set beneath a glittery canopy of star-themed lights in Broadgate.


The live entertainment will run from 6.30 pm to 7.45 pm.


Gareth Roberts, Executive Editor BBC CWR, said:


“Coventry’s Christmas light switch-on is always a magical, family-friendly celebration, and after a challenging year, we want to help create a really special moment to highlight the local stars who really make a difference in the city.”


In addition, the Council is also bringing back free parking after 3 pm on Wednesdays in city centre car parks to tie in with the 17 November Switch On event and in the run-up to Christmas Day. As an extra incentive to encourage more shoppers and footfall into the city centre, this free car parking promotion will also run each day from Monday 20 December to Christmas Eve.


As is tradition, the Switch On evening event, which will climax with the countdown and switching on of all the Christmas lights, commences with a magical musical drumming parade with the great Spark! Drummers taking the audience on a promenade through Broadgate. 


And to add even more sparkle to the evening, Coventry BID has partnered with the Council to deliver fantastic Christmas lighting across the city centre. With the BID lighting up key areas, including Cathedral Lanes, Smithford Way and Market Way, alongside additional city centre streets and the Broadgate canopy of lights, Coventry city centre will be spectacularly lit up, ready for the festive season.


Cllr Patricia Hetherton, Cabinet Member, for City Services, added: “In addition to having the Switch On event and an exciting event programme during the lead up to Christmas and the new year, we will be running the free car parking offer in Council car parks every day after 3 pm commencing on the 17 November Switch On night and also in the week leading up to Christmas Day itself.


“I hope people will come out and make the most of the evening as well as in the lead up to Christmas, spend time shopping and enjoying the food and drink venues to mark the start of Coventry’s festive period.”


Written by: David Watkins

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