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Multi million investment provided for Longbridge improvements


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Work has begun on the infrastructure to transform the iconic 75-acre West Works site at West Longbridge.

The £20m infrastructure investment is the next step in the £1 billion regeneration of Longbridge. It will see the derelict West Works site transformed into the high-quality Longbridge Business Park with 900,000 sq ft of commercial space, creating up to 5,000 jobs and an attractive new residential neighbourhood of 350 homes.

Longbridge Business Park will provide a home for advanced manufacturing, high tech, research and development, health, and science uses. The first phase of works is expected to be complete by the end of the year.

Improvement works include a new greenway along a one mile stretch of the River Rea, allowing the river to be opened up to the public via new footpaths and cycle routes connecting West Longbridge and Rubery to Longbridge town centre.

Andy Street, Mayor of the West Midlands, said: “The regeneration of this once iconic site is a first-class example of how we are bringing brownfield sites back into use, creating thousands of jobs and homes as well as new, modern industrial spaces.

“The pandemic has hit this region hard, but by investing in our future in this way and in the type of hi-tech, green industries that will be based at the new Longbridge Business Park, I am confident we can recapture our pre-pandemic success and drive an economic recovery that benefits all our communities and the environment.”

The West Works investment is the latest in a series of critical milestones at Longbridge as momentum increases in 2021. It follows recent announcements, including a new green heart in the town centre, public realm improvements on Longbridge Lane and a new link from Austin Park to West Longbridge, along with a unique public art installation.

Once complete, it is expected to create up to 4,000 new homes, two million sq ft of commercial development and 10,000 jobs, transforming Longbridge into a modern, attractive environment in which to live and work.

Rob Flavell, St Modwen’s Senior Director for Regeneration in the Midlands and North, added: “Our plans for West Longbridge signify our key objectives for the wider redevelopment of Longbridge – creating an amazing place with modern working environments, high-quality homes and attractive public spaces which will bring wide-ranging benefits to those who live, work or visit the area.”

Written by: David Watkins

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